3D Logo Design & Animation for Channel

A recent client needed to update their company logo. They wanted a design that was quick and minimalist, yet sleek and modern and under 10-seconds.

Our creative team used an anagram that played a bit on the connotation of the channel name. Then we animated the letters of the anagram, so that they re-arranged into the name. The design was simple and contemporary, with a dash of clever. And it hit the target of a 10-second duration.